Nobody has a more respectful relationship to forest than UPM. Our Biofore strategy means promoting biodiversity everywhere we operate and taking a leading role in sustainable commercial forestry.
It means, for example, that every year UPM plants more than 50 million tree seedlings. Moreover, we organise a global Plant a Tree Day` each year where we plant trees with school children, young adults and other stakeholders in many countries globally. During the tree planting season, ‘Plant a Tree’ days will be organised in China, USA, UK, Germany, Estonia, Finland, Uruguay, Russia, and Spain.
Planting a tree is quite simply a great investment. It’s good and responsible business and most importantly – it’s good for the Earth we all live in.