Innovating for a future beyond fossils

Almost everything you see can soon be made from bio-based materials. We make good use of wood fibres, molecules and residues to create sustainable fossil-free alternatives in a variety of end uses. We lead the forest-based bioindustry into a sustainable, innovation-driven and exciting future beyond fossils.


What is Biofore?

The word Biofore means the integration of bio and forest industries into a new, future-oriented industry category characterised by efficiency, innovation and sustainability:

"Bio" communicates the strategic direction of UPM – and the entire forest industry. Bioeconomy and bioinnovations are present in every development initiative we have taken over the past decade.

Fore” stands for our position at the forefront of development. Moreover, it strongly communicates the foundation of our business — the forest.

UPM Biofore – Beyond fossils

Global megatrends like urbanisation and the growing middle class represent many long-term growth opportunities for UPM's businesses. As a leader of the forest-based bioindustry, we constantly look for new business opportunities and end-uses of forest biomass to replace fossil-based materials and to meet the growing global consumer demand.

Our future direction is 'UPM Biofore - Beyond fossils'. It is a natural continuation to our purpose of creating value from the limitless opportunities of bioeconomy.


We at UPM

...are inspired by the limitless opportunities of bioeconomy

The bioeconomy offers new opportunities for value creation and business growth for UPM. Thanks to our global capabilities, innovativeness and strong position in the forest biomass sourcing chain, we are in a unique position in all our businesses to advance a circular economy. At the same time, we see responsibility as a requirement for long-term value creation.

...deliver renewable and responsible solutions

Our products are made of renewable raw materials and they’re recyclable. We continue to replace fossil materials in various use-cases. UPM’s sustainable and safe solutions are already changing businesses and lives around the world.

...innovate for a future beyond fossils

The forest-based bioindustry is increasingly replacing fossil materials and fuels. Our innovations create value and business opportunities for an era when the world is no longer dependent on fossils.


Read the Biofore Magazine



UPM creates value by seizing the limitless potential of bioeconomy

New middle-class consumers in emerging economies and developing consumer behavior globally will create significant new demand in the coming decades. This will raise the bar for businesses when it comes to responsibility, integrity and use of resources. Answering the consumer demand growth with sustainable and safe solutions provides limitless opportunities, today and in the future.



UPM at Sijoitus - Invest fair: Jussi Pesonen

UPM's CEO Jussi Pesonen presented at the Sijoitus - Invest fair in 2019.


Our innovations stem from the forest

Well-maintained commercial forests act as a carbon sink to help mitigate the effects of climate change and provide renewable resources. We source raw material from sustainably-managed forests with legal logging operations, replant all harvested areas and uphold biodiversity.


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