We are continuously exploring the opportunities of bioeconomy. A good example of that is the Sustainable Fibre Materials programme which focuses on examining new ways to utilise fibre-based, value-added products and materials. The aim is to find sustainable and safe solutions that replace fossil alternatives and are environmentally sound and versatile.
The starting point for development work is UPM’s ecodesign thinking that covers the entire lifecycle of products. Special attention is paid to the biodegradability of products. Fibre-based materials are being developed for growing end-uses such as tissue, hygiene, nonwovens, flexible packaging, labels and biocomposites. New solutions are developed in collaboration with our businesses, research organisations and customers. The programme is supported by Business Finland.