Choose a lifestyle beyond fossils
Tackling global climate challenges requires concrete actions and conscious behaviour change in society. The missing piece of climate action is sustainable consumption. It’s about making smart, climate-conscious choices and understanding how the use of materials affects climate.
Consumers play an important role in creating pressure towards companies and brands to create new, better solutions. Informed purchase decisions can drive the demand for renewable resources, re-using and recycling, low-carbon energy, and improved efficiency.
Scientists emphasize that the most efficient way to mitigate climate change is to eliminate the use of fossil raw materials. This requires next generation materials, processes, and visionary brands.
