(UPM Raflatac, Helsinki, 15 February 2018 at 13:00 EET) - UPM Raflatac has expanded its PP Lite range of labeling solutions for the European market with the introduction of a new clear film, PP Silver Lite. The face materials, adhesives, and backing used in the PP Lite range offer brands new ways to achieve their sustainability objectives.
PP Lite label materials offer brand owners the opportunity to differentiate themselves from the competition by becoming a leader in sustainable product labeling while boosting productivity across the value chain at the same time. By combining a lighter face material, a lower coat-weight adhesive, and a lighter backing, products in the PP Lite range optimize raw material use and reduce greenhouse gas emissions, energy and water consumption, and waste.
In line with the PP Lite concept, PP Silver Lite is a multi-purpose label material suitable for labeling rigid containers with smooth surfaces in beverage and home and personal care applications.
"Our Label Life demonstrates that by replacing conventional PP label materials with our PP Lite solutions, brand owners can optimize raw material use and make sustainability gains through a lower environmental footprint," explains Jan Hasselblatt, Director, Global Business Development, UPM Raflatac. "With the addition of PP Silver Lite, the range allows brands to take their packaging designs one step further while improving productivity and demonstrating their commitment to sustainable packaging."
Click here to download photo of the new PP Silver Lite film»
For further information please contact:
Päivi Knihti, Segment Manager, Films, EMEIA, UPM Raflatac, tel. +358 2041 68 395
UPM, Media Relations
Mon-Fri 9.00-16.00 EET
tel. +358 40 588 3284
media@upm.com
UPM Raflatac
UPM Raflatac is labeling a smarter future by developing innovative and sustainable labeling solutions complemented with world-class service. As one of the world's leading producers of self-adhesive label materials, we supply high-quality paper and film label stock for consumer product and industrial labeling through a global network of factories, distribution terminals and sales offices. We employ around 3,000 people and made sales of EUR 1.5 billion (USD 1.9 billion) in 2017. UPM Raflatac is part of UPM - The Biofore Company. Find out more at www.upmraflatac.com.
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UPM
UPM leads the forest-based bioindustry into a sustainable, innovation-driven and exciting future across six business areas: UPM Biorefining, UPM Energy, UPM Raflatac, UPM Specialty Papers, UPM Paper ENA and UPM Plywood. UPM provides sustainable and safe solutions to the growing global consumption. Products are made of renewable and recyclable materials. The group employs around 19,300 people worldwide and its annual sales are approximately EUR 10 billion. UPM shares are listed on NASDAQ OMX Helsinki. UPM - The Biofore Company - www.upm.com
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