Achieve a premium no-label look on beverage bottles with UPM Raflatac's new clear PP filmPress Release 23.2.2017 15:00 EET
(UPM Raflatac, Tampere, 23 February 2017 at 15:00 EET) - UPM Raflatac has launched RafBev Clear TC 40 for the European market, a transparent film that offers a no-label look for beverage bottle applications. The trend for a no-label look has gathered steam in recent years as companies discover how clear labels can give their brand greater shelf appeal. RafBev Clear TC 40 is a thinner film product that is perfect for applications such as beer bottle labeling.
For the ultimate clear-on-clear look choose the RP76E adhesive and a PET23 HS liner. RP76E delivers in terms of water whitening performance in applications that require water resistance, and PET23 HS is the ideal choice for the fastest high-speed dispensing and beverage bottling lines.
RafBev Clear TC 40 also offers sustainability benefits over the label's life cycle due to its thinner construction. As a result, less raw material is needed in the production, the transportation burden is eased with a lighter load, and less waste is produced. Additionally, there are fewer reel changes required in printing and dispensing which further reduces waste and increases productivity.
"Beverage bottles undergo many humidity and temperature challenges throughout their lifetime," says Päivi Knihti, Segment Manager, Films, EMEIA. "RafBev Clear TC 40 is designed to maintain its appearance and performance throughout, giving a premium no-label look with more flexibility than printing directly on the bottle. It is ideal for those that are looking to replace wet glue with a self-adhesive label solution, offering cost and sustainability benefits, while also enhancing brand and shelf appeal."
For further information please contact:
Päivi Knihti, Segment Manager, UPM Raflatac, Films, EMEIA, tel. +358 2041 6143
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UPM RaflatacUPM Raflatac is one of the world's leading producers of self-adhesive label materials. We supply high-quality paper and film label stock for consumer product and industrial labelling through a global network of factories, distribution terminals and sales offices.
We employ around 3,000 people and made sales of EUR 1.4 billion (USD 1.5 billion) in 2016. Find out more at www.upmraflatac.com.
Through the renewing of the bio and forest industries, UPM is building a sustainable future across six business areas: UPM Biorefining, UPM Energy, UPM Raflatac, UPM Specialty Papers, UPM Paper ENA and UPM Plywood. Our products are made of renewable raw materials and are recyclable. We serve our customers worldwide. The group employs around 19,300 people and its annual sales are approximately EUR 10 billion. UPM shares are listed on NASDAQ OMX Helsinki. UPM - The Biofore Company - www.upm.com