UPM Raflatac business area will be renamed UPM Adhesive Materials

Investor news 12.6.2025 10:00 EEST

UPM Raflatac business area and reporting segment will be renamed UPM Adhesive Materials as of June 12, 2025. The new reporting segment name will be in use from the Interim Report Q2 2025 onwards.

The name change supports the business area's strategic direction to accelerate its growth beyond label materials into graphics solutions and specialty tapes. UPM Raflatac will remain a leading, global product brand in the Label materials offering area.

UPM Adhesive Materials leverages its adhesive expertise, material performance, and industry-leading services to deliver value to customers. The business area holds a leading market position in label materials and has expanded significantly in graphics solutions through the acquisitions of AMC AG, Grafityp, and Metamark.

“The new business area name reflects our expanded portfolio and growth aspirations and highlights the value we deliver to our customers through the adhesive material performance,” says Tim Kirchen, Executive Vice President, UPM Adhesive Materials.

For further information please contact:
Tim Kirchen, Executive Vice President, UPM Adhesive Materials, tel. +12153137639

UPM, Media relations
Mon-Fri 9:00–16:00 EEST
tel. +358 40 588 3284
media@upm.com

UPM Adhesive Materials provides high-performance, innovative self-adhesive products, including label materials, graphics solutions, and specialty tapes, as well as reliable services close to customers.  We are one of UPM’s fastest-growing global businesses employing around 3,200 professionals. In 2024, our sales reached nearly €1.6 billion ($1.7 billion).

UPM
UPM is a material solutions company, renewing products and entire value chains with an extensive portfolio of renewable fibres, advanced materials, decarbonization solutions, and communication papers. Our performance in sustainability has been recognized by third parties, including EcoVadis and the Dow Jones Sustainability Indices. We operate globally and employ approximately 15,800 people worldwide, with annual sales of approximately €10.3 billion. Our shares are listed on Nasdaq Helsinki Ltd.
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