UPM Raflatac

UPM Raflatac manufactures self-adhesive label materials for product and information labelling for label printers and brand owners in the food, personal care, pharmaceutical and retail segments, for example. UPM Raflatac is the second-largest producer of self-adhesive label materials worldwide.

​Our direction

  • Profitable organic growth, potentially complemented with acquisitions
  • Widening product portfolio especially in high value-added films and special label products
  • Expanding customer reach through increased distribution and sales and service coverage



Our strength

  • Modern, strategically located and efficiently scalable production assets
  • Accurate and efficient supply chain and global delivery network
  • Global scale in R&D, quality development and technical know-how
  • Industry leader in sustainability and product safety


UPM Raflatac value created  

Important Image

Growth drivers 

  • Private consumption
  • Urban lifestyle
  • Population growth
  • Higher standard of living
  • E-commerce
  • Legislation
  • Self-adhesive labelling technology gaining market share
  • Brands and product innovations

Key figures

​Sales, EURm​1,437​1,409
​Comparable EBIT, EURm​133​102
​% of sales​9.37.2
​Capital employed (average), EURm​524581
​Comparable ROCE, %​25.5​17.6
​Personnel on 31 December3,0622,894


Business areas

Driving for top performance in all business areas

UPM as an investment

Targeting attractive total return

Financial targets

Profitability improved in 2015