I recently had a conversation with one of our customers. He wanted to know what we can do to ensure that our products are manufactured responsibly through their entire lifecycle. At first, they did not believe it was possible and continued to challenge me: Although you can supervise your own manufacturing process, how do you identify risks at the very beginning of long supply chains?
I had to say that it's not easy. Responsibility and monitoring is a long-term commitment and requires constant alertness. I asked Ilkka Nurmi, who is in charge of UPM Sourcing, whether he could recall when this issue was first brought up and what, in his opinion, is responsible sourcing.