UPM sponsors challenging print simulator contest at drupa

(UPM, Helsinki, 30 April 2012) – The final round of the “SHOTS Heard Around the World” print simulator-based productivity contest culminates at the drupa exhibition in May.

“Over 150 students from Asia, Europe and North America have been remotely competing at their technical schools and the best students will now meet face-to-face at drupa”, explains Erik Ohls, Senior Adviser from UPM’s Technical Sales.

“The competition is based on solving a series of simulated printing problems in a limited time. The winner will be determined after five 10-minute heats and will be based on who completes the problems to the highest quality and with the lowest production cost.”

Simulation-based training is now the worldwide norm in almost every profession for optimising problem solving skills. UPM has been successfully using printing simulators for several years to train customers and staff to improve their process understanding of printing technology.

The simulators allow the user to see the results of process adjustments on the simulated print copy and the related production cost. UPM works closely with Sinapse Print Simulators, the leader in this field, to implement a unique set of training tools.

The productivity contest encourages the improvement of printing students’ skills globally. The event is co-sponsored by UPM, Printing Industries of America (PIA) and Sinapse.

The final round of this contest will be held on 7th May at 15:00 at the Sinapse Print Stand E64 in Hall 6, close to the UPM stand.

Join us at the SHOTS finals and get a chance to interview the students and to learn more about the unique training programmes.

For more information please contact:
Erik Ohls, Senior Adviser, UPM Technical Sales, erik.ohls@upm.com
Diane Delorme, Senior Sales Assistant, Sinapse, diane.delorme@sinapseprint.com

UPM leads the integration of bio and forest industries into a new, sustainable and innovation-driven future. Our products are made of renewable raw materials and are recyclable. UPM consists of three Business Groups: Energy and pulp, Paper, and Engineered materials. The Group employs around 24,000 people and it has production plants in 16 countries. UPM's annual sales exceed EUR 10 billion. UPM's shares are listed on the Helsinki stock exchange. UPM – The Biofore Company – www.upm.com

UPM Paper
UPM has 23 modern and sustainable paper mills in Finland, Germany, the United Kingdom, France, Austria, China and the United States. Many of them are large recycling centres and bioenergy producers, as well as paper manufacturers. UPM Paper employs almost 14,000 people. In 2011, the business group’s net sales amounted to EUR 7.2 billion. To learn more, visit: www.upmpaper.com   UPM – The Biofore Company.

Drupa is an international trade fair held every four years. It brings together media and printing professionals from all around the world. More information about drupa 2012 can be found at www.drupa.com.