UPM label papers on show at Labelexpo Asia

(UPM, Shanghai, China, 1 December 2009) – UPM presents its comprehensive range of label face and base papers in Shanghai at the Labelexpo Asia exhibition.

UPM offers a variety of options for pressure sensitive and conventional labelling. The paper range includes glassine liners as well as supercalandered and clay coated kraft liners for label base. One side coated, woodfree coated and uncoated papers complete the range for label face.

Excellent quality consistency, optimal surface properties, runnability and convertibility of the UPM papers give the highest performance throughout the converting process.

"With UPM´s strong commitment to the self-adhesive label business in Asia, we are constantly developing our paper products and services for Asian customers," says Jaakko Nikkilä, UPM's Converter segment leader in Asia.

UPM is strongly committed to continuous improvement in economic, social and environmental performance. The manufacturing processes are continuously improved to ensure the lowest possible environmental footprint for the high quality paper.

UPM Forest Life presented at the exhibition
During Labelexpo Asia UPM is highlighting its excellent environmental performance and sustainable operations by presenting its interactive online experience "UPM Forest Life" to the Asian exhibition visitors.

UPM launched the www.upmforestlife.com website in Chinese on World Environment Day in June 2009. At the same time UPM continued the international Plant a Tree Day events by donating 10,000 trees to the China Green Foundation for the reforestation of areas adjacent to the Great Wall in Jinshanling, outside Beijing.

UPM initially launched this creative website in 2007. Since then it has received a great deal of recognition and several international awards for its unique content and technology. The Chinese version makes the virtual walk in the Finnish forest accessible to new audiences in Asia.

To take a walk through the Finnish forests in Chinese, English, Finnish, French or German, please visit www.upmforestlife.com.

UPM is exhibiting at stand B34, Hall E1.

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UPM papers for industrial converting
UPM is one of the world’s leading forest industry groups and the leading producer of graphic papers in the world. In addition to printing and writing papers, UPM offers a wide range of speciality papers for industrial converting mainly for the packaging, labelling and mailing industries. The main end-uses are labels, envelopes, promotional and transactional documents, bags, sacks and flexible packaging.

UPM in brief
UPM leads the integration of bio and forest industries into a new, sustainable and innovation-driven future. Our products are made of renewable raw materials and are recyclable. UPM consists of three Business Groups: Energy and pulp, Paper, and Engineered materials. The Group employs around 24,000 people and it has production facilities in 14 countries. In 2008, UPM's sales amounted to EUR 9.5 billion. UPM's shares are listed on the Helsinki stock exchange.
UPM – The Biofore Company – www.upm-kymmene.com

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For further information please contact:
Mr Jaakko Nikkilä, Sales Director, UPM Speciality Papers, UPM-Kymmene (HK) Ltd.
Tel: +852 2527 0177, Mobile: +852 9888 3089
jaakko.nikkila@upm-kymmene.com

Mr. Robin Shi, Sales manager, Convert segment, UPM China Sales organization
Tel: +86 21 6448 5528, Mobile: +86 138 0183 6218
shi.longbin@upm-kymmene.com

Pictures and Chinese translation are available on request from paperinfo@upm-kymmene.com