UPM Raflatac at Labelexpo Asia 2009: 10 years of operation in China

(UPM Raflatac, Shanghai, China, 30 November 2009) – Under the theme “Think Label!” at this year’s Labelexpo Asia, UPM Raflatac is showcasing an extensive paper and film labelstock portfolio which matches performance, eco-friendliness and economy with uncompromising quality.

The local supplier with global expertise

UPM Raflatac has been operating at the heart of the developing Chinese labelling industry for a decade, opening a world-class manufacturing facility and developing a strong local sales and distribution network capable of supporting the growth of multinational customers. Leading the way with a versatile range of high-quality products delivered to customers worldwide, the company has channelled its global presence into regional advantage.

“Our multiple manufacturing sites throughout the Asia-Pacific ensure that our customers receive products that meet their quality requirements and specifications no matter where they operate. Most importantly, our personnel have the local and global knowledge to provide the expertise and support that our multinational customers need,” comments Ilkka Ylipoti, Senior Vice President of UPM Raflatac Asia-Pacific.

Products for diverse applications

At Labelexpo Asia, UPM Raflatac will highlight innovative new products and services for home and personal care labelling and wine, tyre and other specialist applications, including:

- Raflex Plus, a thin and clear, top-coated polyolefin film that combines the best properties of PP and PE. At 56 microns, Raflex Plus offers good flexibility on squeezable packages. Exceptional printability for a fine print resolution makes this film ideal for high-quality product labels in home and personal care applications.

- Wine labelstock with a recyclable PET liner. With higher tensile strength than paper-based liners, film liners deliver better performance in high-speed applications and contribute to a reduction in web breaks and fewer roll changes due to their reduced caliper.

- An extensive product range for tyre labelling incorporates paper and film face materials in combination with UPM Raflatac’s RH T adhesive, enabling label printers to meet brand owners’ requirements for cost-efficiency, performance and appearance.

UPM Raflatac will be exhibiting at stand G18, Hall E2.

Senior Vice President of UPM Raflatac Asia-Pacific Ilkka Ylipoti will give the keynote presentation “Globalization and opportunities beyond the recession” on Tuesday, 1st December at 2:00 pm, in the room M17 in Hall E2.

For further information please contact:
Mr Ilkka Ylipoti, Senior Vice President, UPM Raflatac Asia-Pacific, tel. +86 136 0187 2112
Ms Elisa Nilsson, Vice President, Communications, UPM Raflatac, tel. +358 40 500 3150

This press release will be available in other languages under ‘News & Publications’ on our website: www.upmraflatac.com

Pictures are available on request from UPM Raflatac Communications (communications@upmraflatac.com).

About UPM Raflatac
UPM Raflatac, part of UPM’s Engineered Materials business group, is one of the world’s leading suppliers of self-adhesive label materials and the world’s number one producer of HF and UHF radio frequency identification (RFID) tags and inlays. UPM Raflatac has a global service network consisting of 14 factories on five continents and a broad network of sales offices and slitting and distribution terminals worldwide. UPM Raflatac employs 2,600 people and made sales of approximately EUR 1 billion in 2008. Further information is available at www.upmraflatac.com.