(UPM Raflatac, Tampere, 27 September 2011) – UPM Raflatac is moving all high-volume Raflabrite product combinations to FSC® certification. Supplying certified papers gives label converters the opportunity to offer products from sustainably managed forests without a price premium. “We‘re making forest certification the standard for our main paper product range,” explains Neil Fedorowycz, Director for Prime business segment at UPM Raflatac in Europe. “This is our direct response to growing demand from customers and major retailers for certified products and improved sustainability credentials for their packaging.”The FSC chain of custody tracks certified material from the forest to the final labelstock product, and guarantees that the wood raw materials are from responsible sources. UPM aims to maximise the use of certified fibre and promotes a global increase in the use of certified wood. UPM promotes all credible forest certification schemes including the two major international ones, FSC®, the Forest Stewardship Council, and PEFC™, the Programme for the Endorsement of Forest Certification Schemes.More detailed information about the Raflabrite product combinations and new sales codes is available on UPM Raflatac’s website at www.upmraflatac.com.For further information, please contact:Mr Neil Fedorowycz, Director, Business Segment Prime, UPM Raflatac EMEA, tel. +44 77 7461 0131This press release will be available in other languages under ‘News & Publications’ on our website: www.upmraflatac.comAbout UPM RaflatacUPM Raflatac, part of UPM’s Engineered Materials business group, is one of the world’s leading suppliers of self-adhesive label materials. UPM Raflatac has a global service network consisting of 12 factories on six continents and a broad network of sales offices and slitting and distribution terminals worldwide. UPM Raflatac employs 2,400 people and made sales of approximately EUR 1.1 billion (USD 1.5 billion) in 2010.UPM’s Biofore vision embraces a long-term commitment to environmental responsibility, in our operations and throughout the lifecycle of our products. Key areas in this aspiration include sustainable products, climate, water, forest and waste. UPM’s focus on the continuous development of its environmental performance drives advancement towards targets set for 2020. www.upm.com/responsibilityAbout FSC®Forest Stewardship Council supports environmentally appropriate, socially beneficial and economically viable management of the world's forests. FSC promotes responsible forest management by evaluating and accrediting certifiers, by encouraging the development of national and regional forest management standards, and by providing public education and information about independent, third-party certification as a tool for ensuring that the world's forests are protected for future generations. Further information about FSC-US can be found at www.fsc.org.