European Eco-label awarded to UPM’s Tervasaari and Caledonian mills

(UPM, Helsinki, December 21, 2007 at 18.30) – UPM’s Tervasaari and Caledonian paper mills have been awarded an EU Flower. The European Eco-label has been given for the envelope and bag papers of Tervasaari and the magazine paper of the Caledonian mill.

Recently the European Eco-label has been given for the products of UPM’s Augsburg, Steyrermühl, Jämsänkoski ja Pietarsaari paper mills. Earlier more than ten other UPM mills have been awarded this certificate.

UPM is one of the first paper manufacturers to be rewarded with the EU Flower for its products. To receive the European Eco-label, paper producers must meet strict regulations on emissions to water and air, as well as on waste management, and reduction of energy consumption.

As part of the EU Flower assessment criteria, manufacturers must also meet a wide range of environmental and sustainable requirements. UPM has had to demonstrate the origin of all fibres, and that more than 10 % of fibres are sourced from certified sustainably managed forests. In addition, producers have to be committed to increase the use of environmentally sound products during manufacture.

Supported by the European Commission and all EU member states the Eco-label offers guidance to consumers and purchasers, who wish to purchase products with superior environmental performance.

For further information please contact:
Ms Natasha Rubanin-Hilden, Environmental Analyst, telephone +358 40 731 0546

Notes for editors:
The European Eco-label, known as the "EU Flower" is a voluntary scheme designed to encourage businesses to market products that are genuinely a better choice for the environment. The EU Flower sets comprehensive standards for raw material, energy and water consumption, emissions, waste management, share of certified fibre and use of chemicals. Ecological criteria have been adopted for 24 product groups. For more information please visit www.eco-label.com.