Innovation

UPM's Biofore strategy is based on the versatile use of renewable wood biomass, combined with innovation, resource efficiency and sustainability.

The purpose is to replace non-renewable materials with renewable, recyclable and low-impact alternatives - the main drivers for the bioeconomy.

UPM Innovates in the Bioeconomy

Innovations are at the forefront in the creation and development of new products that can be used to replace non-renewable materials with renewable, recyclable and low-impact alternatives and provide resource-efficient alternatives for the future.

R&D accelerates UPM renewal

Fibre-based businesses continue to form the foundation of UPM's strategy. Our businesses are united by a single purpose: to create value from renewable and recyclable materials by combining expertise and technologies.

Collaboration with our partners

By collaborating with our partners, UPM is seeking business development and innovation for various bioeconomy projects and the development of by-product utilisation. We cooperate with selected value chain partners to increase speed, agility and effect.
Article
Thursday, July 21, 2016

How can the top 10 consumer trends help us to predict changes?

Euromonitor’s Top 10 Global Consumer Trends 2016 report takes up interesting and sometimes contradictory global trends helping businesses and organisations decode their consumers.